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Market Exploratory Services


ENTERING a market requires a macro to granular level understanding. This understanding is pivotal to making key decisions and devising strategies to establish across the region. We have studied the length and breadth of the region to be able to say that we know, because we do. The volatility of the market is such that we continuously conduct in-house research and gather intelligence. We also partner with various research houses across the country to understand nuances of the industry and its path forward. We consider this phase of exploring the market a collaborative experience and hence highly recommend for our clients involvement in the process.

Our team of consultants will help Universities explore India and assess the opportunities.





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Market Intelligence


Because of our constant focus on gathering market insights, we are best placed to provide key statistics and trends. We not only invest our time and effort on studying an economy but do so across few developed economies to understand the partnership suitability between the two. Our in-depth understanding of the economic condition, educational landscape and its way forward; will be able to give the university all the information, so as to have greater sense of knowledge about the opportunity



Market Research


Specificity is the key before entering any market. While the market intelligence provides all relevant information, the success of a venture can mostly be controlled by conducting relevant and customized study. Understanding the cause and effect of launching something new can mostly be ascertained only through comprehensive research. Our team of seasoned researchers can carry out specific research ranging from understanding the reaction to the brand to the likelihood of the success of the offered course. Unlike traditional research, this will be a collaborative process between the university and us; as we’d encourage for the key stakeholders to be keenly involved in the process

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Market Strategy


With the cognizance of market Intel and research; we will help devise a strategic market entry formula. The volatility of the market and the variance in the offerings from one university to the other makes it absolutely impossible to have ‘off the shelf’ or ‘one size fits all’ approach, hence we insist on customized solution models. ASTRALEAP will help in strategy formulation and identify the target customer segment for maximized business impact